At Bride Club ME, we are passionate about shining a light on talented wedding professionals who are not only elevating the industry but also genuinely care about the couples they serve.

As part of our ongoing give-back series, we’re proud to introduce a wedding professional who is redefining what it means to “hold the room” at a wedding.

Meet Maitri Somaia, a UAE-based wedding emcee who brings heart, cultural understanding, and effortless charisma to every celebration she leads.

A Fresh Approach to Wedding Hosting in the UAE

In a region known for its vibrant, multicultural celebrations, having the right emcee can truly transform the guest experience.

Based in Abu Dhabi and working across the UAE, Middle East, and Asia, Maitri specialises in Indian, desi, and multicultural weddings, where multiple traditions, languages, and family dynamics come together.

With a background in production, directing, scriptwriting, and journalism, she brings far more than just a microphone to the stage, she brings storytelling, structure, and emotional intelligence.

A Note From the Wedding Pro

When I had my own multicultural wedding over a decade ago, I remember thinking, surely other brides don’t want to rely on a family member to emcee such an important day.

That thought stayed with me. Years later, after becoming a licensed events MC, I decided to explore weddings, particularly for couples who, like me, come from blended backgrounds and want someone who truly understands the nuances of their traditions.

My role goes far beyond announcements. I manage the energy of the room, guide the flow of events, and ensure that every guest, regardless of age, language, or background, feels included, respected, and engaged.

Weddings are deeply emotional spaces. My approach is rooted in listening first, understanding the couple’s story, their vision, and their expectations. From there, I craft a personalised experience that reflects who they are, not just what a wedding ‘should’ look like.

The most beautiful weddings aren’t just well-planned, they’re well felt.

Above: Maitri Somaia, Wedding MC of Hey Maitri

What Sets Maitri Apart

In a market where many still underestimate the value of a professional emcee, Maitri is quietly changing perceptions.

Her work is defined by:

• High emotional intelligence (EQ): Reading the room and balancing heartfelt moments with lightness and humour
• Cultural fluency: Seamlessly navigating multilingual and multicultural celebrations
• Personalised storytelling: Crafting scripts that honour each couple’s journey
• Guest engagement: Interactive elements that keep all generations involved
• Seamless coordination: Working closely with planners to maintain flow and timing

As she rightly points out, a professional emcee doesn’t just speak, they hold the entire experience together.

The Rise of Experience-Led Weddings

One of the most powerful insights Maitri shares is something we’re seeing more across the UAE wedding landscape:

Guests may not remember the napkins or menu, but they will always remember how the wedding felt. This shift towards experience-led weddings is shaping how couples choose their suppliers.

From the emcee to the DJ to the planner, couples are now prioritising professionals who understand energy, flow, and connection, not just logistics.

Advice for Couples Planning a Wedding in the UAE

Maitri’s advice is simple, yet incredibly impactful:

• Don’t just plan your wedding, plan how it will feel
• Choose suppliers you genuinely connect with
• Build buffer time into your schedule
• Focus on guest experience, not just aesthetics
• Be present, this is your once-in-a-lifetime moment

She also highlights a common mistake many couples make: overpacking timelines, which can lead to unnecessary stress on the day, something a skilled emcee helps to manage effortlessly.

A Wedding to Remember

One standout celebration saw a Dubai-raised groom and Texan bride bring their loved ones together for an intimate wedding of just 100 guests,  a rarity in traditional desi terms.

Planned entirely by the groom’s mother, the wedding was a heartfelt, detail-driven celebration set against the iconic backdrop of the Museum of the Future.

It was a beautiful reminder that weddings don’t need scale to be impactful, just intention, love, and the right team to bring it all together.

How to Book Maitri Somaia

If you’re planning a wedding in the UAE or beyond and want an emcee who brings warmth, professionalism, and personality to your celebration, Maitri is a name to know.

Business Name: Maitri Somaia – Wedding Emcee
Based in: Abu Dhabi (serving UAE, Middle East & Asia)
Licensed by: Creative Media Authority, Abu Dhabi
Email: [email protected]
Phone: +971 50 819 2367
Instagram: @heymaitri
LinkedIn: heymaitri

At Bride Club ME, we truly believe that the right suppliers don’t just deliver a service, they shape the entire wedding experience. Maitri Somaia is a perfect example of this. In a world where weddings are becoming more personalised, more multicultural, and more emotionally driven, having someone who can hold space, guide the energy, and tell your story is not a luxury,  it’s a gamechanger.

If you’d like help connecting with trusted, vetted wedding professionals like Maitri, our concierge service is here to guide you every step of the way.